The challenge
Mantra is a luxury residential development in Punta Pacífica, Panama City — fully furnished residences aimed at international investors and medical-tourism buyers. Selling a six-figure, pre-construction product to buyers on other continents means every lead has to be genuinely qualified: budget, timeline, and real intent to invest.
What we did
We ran Meta campaigns targeting international buyers across the US, Canada, Europe, and Latin America, with lead forms that qualify for investment budget and timeline before a lead ever reaches the sales team.
Every lead lands in a tracked pipeline with source and disposition history, so the sales team works a prioritized list — not a raw export.
The results
The campaigns deliver 46 qualified leads per week — for a product with a six-figure price point, and a pipeline of scheduled meetings with international investors.
More results.
Home Improvement7.07x return on three years of ad spend.
Meta lead forms that pre-qualify homeowners — $199,920 in ad spend, $1,413,465 closed, at a 76% close rate.
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Entertainment & Events4.13x return on 2026 ad spend.
$37,357 in tracked ticket revenue on $9,036 — a festival audience built from a cold start.
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Home Improvement38 qualified leads in their best week.
Niche product, precise audience targeting, and optimized lead forms.
Read the case study →Selling a high-ticket product?
Lead quality matters more the higher your price point. Book the free call and we'll show you how qualification-first campaigns change the math.